About Yash Raj Films (YRF)
If you have not heard about YRF, you live under a rock. It is one of the biggest production houses in India. Founded by Yash Chopra in 1970, YRF has shaped so many childhoods (even adulthoods, to be honest) and given us uncountable golden hits that will keep serenading our lives for decades. YRF has produced an insane amount of content through films on experimental topics and genres, handling everything from story writing and scripting to complete post-production under one roof.
They introduced us to our all-time beloved Bollywood couple through their masterpiece, ‘Dilwale Dulhaniya Le Jayenge,’ which will never be forgotten. It still is and will continue to run its course at Maratha Mandir for years to come (it has already been for 20 years).
After this huge success, they garnered so much love for albums like DDLJ and Dil to Pagal Hai that in 2004, they launched their music label, YRF Music, which went on to release the next most celebrated album and a commercial blockbuster, Veer-Zaara. Not just one, but they produced over 80 such box office hits over decades, giving us a large archive of music.
How to Get YRF Music?
YRF Music is giving its fans to use their favorite songs in their content, without any copyright infringement. Yes! You read that right. YRF Music’s entire catalog is now available on Hoopr Smash, a premium music licensing service designed for businesses, brands, and creators. We offer a curated collection of high-quality, copyright-safe tracks, including YRF Music’s exclusive and trending music. By using Hoopr Smash, you can legally access and incorporate YRF Music tracks into your Instagram Reels and YouTube Shorts, ensuring a worry-free experience without copyright concerns.
Steps to License YRF Music from Hoopr Smash
Browse and pick – Travel around the world of YRF Music on Hoopr Smash website and pick the track that suits your content the most.
Fill your cart – Once you’ve chosen the desired tracks, add them to your cart.
Transaction – Proceed to checkout and complete the payment process. Licensing fees may vary depending on the tracks. Inclusive of all taxes
They’re yours! – After payment, you’ll receive access to download the tracks, along with documentation confirming your license.
Enjoy your new music collection – Use the copyright-safe tracks in your YouTube Shorts & Instagram Reels.
Perpetual content clearance – Once you license, download a track, and use it in a video asset, you are required to mandatorily come back to the Hoopr Smash platform and share the published link for verification and clearance.
Follow these steps: Visit the ‘My Account’ >> ‘Purchases’ >> ‘+ Add Link’ under the specific track being added for clearance.
Benefits of Licensing YRF Music for Branded Content
As brands and content creators, most of us are aware of the importance of trending music in our videos, especially if it’s Bollywood or a widely popular sound. This familiarity with the audience increases traction and retention of the video. Apart from these broad benefits, why YRF Music?
- A vast library of super-duper hits – Songs that already have touched the audience’s heart with a massive number of views, guaranteeing reach to a large audience.
- Engage the audience – The popularity of any music tells us its quality, and YRF Music is popular for trendy music for every mood. So, using their creations will help you engage better with the audience.
- Money! Money! Money! – Monetizing videos is one of the popular ways of opening a revenue stream through Ads and sponsorships, helping you make a quick buck out of your creativity.
- Vishwas, Partishtha, Anushasan! – Using copyright-safe music reflects your commitment to ethical content creation, boosting your credibility as a creator and fostering trust with your audience.
Top 5 YRF Tracks for Creators
Here are five YRF Music tracks that creators frequently license to add a touch of Bollywood magic to their content:
- “Chand Sifarish” (Fanaa): A timeless love anthem that resonates with audiences across generations.
- “Veer-Zaara Theme” (Veer-Zaara): A melancholic instrumental piece perfect for cinematic montages.
- “Dhoom Machale” (Dhoom): A high-energy track ideal for action or dance sequences.
- “Band Baaja Baaraat Title Track” (Band Baaja Baaraat): Vibrant and upbeat, perfect for celebratory or festive videos.
- “Chup Chup Ke” (Bunty aur Bubly): A romantic, chirpy track for quirky romantic-comedy projects.
Why Music Licensing is Essential?
- Legal protection – Licensing ensures that you avoid copyright infringement claims, potential fines, and legal disputes.
- Making it simple – Hoopr Smash handles all the paperwork, making licensing easy and efficient for creators and brands.
- Saving is caring! – Investing in copyright-safe music is significantly more affordable than dealing with legal repercussions from using unlicensed tracks.
- Quality and quantity – Music from YRF’s catalog enhances your content’s quality, offering professional-grade audio that complements your visuals.
Consequences of Not Licensing YRF Music
Licensing is the Captain America of content creation, shielding creators from dire legal obstacles –
- Copyright Infringement Claims: YRF Music actively monitors unauthorized use of its music and may file copyright claims against violators.
- Takedowns: YouTube’s Content ID system detects copyrighted material, leading to video removals or restrictions.
- Loss of Monetization: Unauthorized use of YRF Music can result in demonetization, preventing creators from earning revenue through their videos.
- Reputation Damage: Using unlicensed music tarnishes a creator’s/brand’s reputation, undermining credibility and audience trust.
Licensing Yash Raj Films’ Music for YouTube Shorts and Instagram Reels is not just a legal necessity but a creative opportunity to enhance your content’s quality, reach, and appeal. By leveraging Hoopr Smash’s platform, you can seamlessly incorporate iconic Bollywood tracks into your projects, ensuring compliance with copyright laws and enriching viewer experience.
Respecting intellectual property rights fosters a culture of ethical content creation, and using copyright-safe music elevates your work’s credibility. Take the first step today—explore YRF Music’s catalog, license your favorite tracks, and create entertaining videos that resonate with your audience.
